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Course Title: Marketing (Articulated College Credit)
Intended Audience: Grades 9, 10, 11 and 12
Credit: One trimester = .5 credit
Major Outcomes:
• Development, extension, and growth of a new product brand
• Creation and execution of a marketing survey to the school population
• Innovative business skills
• Bolstered problem solving and communication skills
Projects, activities, etc.: Develop a new brand and learn what needs to happen for this brand to be successful in the marketplace. You and your team can solve a major problem by administering a survey, organizing the data and making recommendations to address the issue.
Instructional Focus: Realistic projects, Team-based learning, Collaborative assignments, hands-on activities
Co-curricular Connection: BPAArticulated Credit: Click here
College Credit: Students must meet a 85% benchmark throughout the secondary trimester course to earn an articulated credit
Credit Recommendation: 3 credit semester hours in Principles of Marketing (BUSN 1100)List of Cooperating Colleges: Click Here