• Course Title:  Marketing (Articulated College Credit)

     Intended Audience: Grades 9, 10, 11 and 12

    Credit: One trimester = .5 credit

     Major Outcomes:

    • Development, extension, and growth of a new product brand

    • Creation and execution of a marketing survey to the school population

    • Innovative business skills

    • Bolstered problem solving and communication skills

     Projects, activities, etc.: Develop a new brand and learn what needs to happen for this brand to be successful in the marketplace.  You and your team can solve a major problem by administering a survey, organizing the data and making recommendations to address the issue.

     Instructional Focus:  Realistic projects, Team-based learning, Collaborative assignments, hands-on activities  

    Co-curricular Connection: BPA
     
    Articulated Credit: Click here
    College Credit: 
    Students must meet a 85% benchmark throughout the secondary trimester course to earn an articulated credit
    Credit Recommendation:
     
    3 credit semester hours in Principles of Marketing (BUSN 1100)
    List of Cooperating Colleges: Click Here